Impact Retail Training works to educate, motivate and inspire Food & Drink Entrepreneurs just like you, taking you on the journey from a Wannabe to Professional Business Person.
In this video, Mark Turnbull discusses the Business Success Pyramid and how Impact Training can help grow your business!
If you're looking to make the transition from Business 'Wannabe' to Professional Business Person, then the Impact Small Business Success Club is the perfect place to begin your journey. Join a small group of like minded business owners in weekly cohort calls and benefit from the members area of the Impact website.
It's packed with Training Videos to help grow your business, Industry Expert Interviews and the Impact Business Resource Vault, that's packed full of tools to help you grow your business.
Entry to the program is by application and invitation only. Priced at £75.00 per month.
The Six Week Kick Start Coaching program is a One to One mentoring program and is ideal for existing business owners who are looking to grow their businesses. Working with retail expert Mark Turnbull, this program is the ideal place to begin putting the right things in the right place to get the right results. The program runs over a 6-12 week period and prices start from £1800.00.
If you'd like to learn more about one to one mentoring, make sure you join Mark for an informal chat on Zoom - just click on the button below to book your call...
If you're serious about growing your business and would like some expert help in-house, why not book an in-person consultancy, where food & drink business expert Mark Turnbull visits your business and gives you one on one consultancy 'on the floor'. Prices start from £500.00 per day plus travel expenses.
To discover more about in-store consultancy, click the button below and book a Zoom call with Mark...
If you're looking for a Speaker for an audience of Food & Drink Entrepreneurs, then look no further than Mark who, with over 35 years of food & drink retail business experience, will entertain your audience with a number of presentations, that will both resonate and deliver long term-benefits.
There's been a noticeable cloud of doom and gloom in our trade group chats lately.
Concerns range from beef prices, minimum wage increases and N.I. hikes.
It’s framed as a prediction that “this time next year, we’ll all be out of business.”.
It's easy to feel overwhelmed by such predictions, but it's crucial to remember that not everything we hear is the full story.
The Power of Perception and Marketing
This week, I shared a story with our Impact Butchers Business & Marketing Club that perfectly illustrates the power of perception and marketing.
Consider the rivalry between iPhone 2G and Nokia back in the day.
When Apple released the iPhone 2G, it boasted 15 innovative features, barely one more than Nokia’s 14.
Despite this slight edge, iPhone 2G significantly outperformed Nokia, which was then the global leader in mobile phones.
The key difference?
Apple excelled in marketing and creating an unparalleled user experience.
Why This Matters to Us
Just like Apple, you need to focus on how you market yourself and the quality of the products you offer.
It’s not just about having great products; it's about making sure people understand the value of what you provide. In times like these, when every penny counts and every customer's choice is critical, how we present our businesses can make all the difference.
It’s Time to Shout from the Rooftops!
Now more than ever, you must be vocal about the excellence of your products.
Don’t be like Nokia, getting overshadowed despite having quality.
Be like Apple: innovative, assertive, and strategic in how you communicate your value to your world.
We’re living in the era of the professional businessperson.
Ensuring you operate professionally in all aspects of your business is crucial to ongoing success.
Join the Movement
If you’re looking for support, inspiration, or accountability, consider joining our club. Together, we can turn industry challenges into substantial opportunities.
Have a great week, and remember, it’s time to be Apple, not Nokia!
Mark