How Hard Are You Training Your Retail Team?

A few weeks ago I was fortunate enough to hear a fantastic motivational presentation by a former RAF pilot.

Mandy Hickson was the only female pilot on her frontline tornado squadron.

She told the fascinating story of her time in the military, and as a business owner, much of it resonated with me.

But one line really caught my attention.

She told of her huge honour at being asked to represent her squadron in an exercise in the United States, just outside Las Vegas.

Mandy said that the philosophy out there was that you were going to train far harder than you would ever fight for real.

Imagine that philosophy in your business.

Okay, I get we're comparing your business with the military here.

But lets keep it in context.

How great is the training you're ACTUALLY providing your team with?

Most people have one hundred and one excuses for not providing great training for their teams - have you?

Think about it though, what if you trained your team far harder than they'll ever fight for real?

Powerful stuff.

Groundbreaking.

Transformative.

Something worthy of some thought perhaps.

Have a great week.

Mark.